About Us

Our founder, Lisa and her rescue cat Kody

The Concept…

The Ethical Shopper website was conceived shortly after our Founder, Lisa, became vegan and started purging her home of personal care and home care products that weren’t 100% vegan and cruelty free with the goal of replacing them with products that were 100% vegan and cruelty free. She not only wanted all the products she purchased to meet this standard, she also wanted to make sure that the companies that own the products met that standard as well.

The Research…

Lisa found that the only way she could achieve her goal was to conduct her own independent research by contacting each company directly.  She contacted over 500 companies to find out which ones met her standards.   As you can imagine, it was a lot of work! 

The Idea…

So she thought it would be a great idea to share the results of all this research with the world so that anyone who wanted to purchase products that were 100% vegan and cruelty free through the ownership chain, could do so more easily through a one stop shop. 

Going One Step Further…

Since many people who want vegan and cruelty free products also want them to be clean, organic or have independent 3^rd party certifications, and since we are always striving to make sure that our customers get everything they want and more from The Ethical Shopper, we also decided to provide a filter that accomplishes that goal. 

And so…

The Ethical Shopper website was born. We hope all our hard work and research and providing these products to you in one easy to use and awesome website helps you make purchases that respect the well-being of all living creatures...including you!

For the love of all living creatures and the planet,

The Ethical Shopper